Travis Rice is perhaps the biggest name within snowboarding's cultural zeitgeist. So it's only natural that a man of his statue has his very own fleet of signature snowboards with Lib Tech . Taking a unique spin on marketing videos this year Travis shows you some of the T.Rice Pro collection and if you hit the link below, you can learn more about how he builds them with the crew at Mervin MFG. https://whitelines.com/snowboard-gear/gear-feature/factory-boy-travis-rice-builds-his-dream-snowboard.h

To big-mountain freeride legend Travis Rice, snowboarding is a way of life. Watch Travis’s groundbreaking film collection streaming now on Red Bull TV! 🏂🤯 | Red Bull Snow

3.1K views · 97 reactions | Travis Rice is stoked on our best deal ever! While supplies last, get a FREE Chesty, Head Strap + QuickClip and 32GB mircoSD card with any HERO4 purchase. | GoPro | Facebook

Who could forget Travis Rice's classic run from Hakuba 2019? #FWT19 #BestOf2019 | FIS Freeride World Tour