(Image via Unsplash) Acast is bringing video advertising to Apple Podcasts, with Canada among the initial launch markets. Get ...
The decision lowers spending requirements for domestic broadcasters, brings streamers deeper into the funding system and sets ...
Sleep Country Canada is turning a viral pop culture moment into a real-world retail activation and OOH campaign, following ...
The latest report from the monitoring firm shows continued dominance by QSR and government advertisers across Canadian ...
Nish Shah, Media Experts CSO, argues that media planning’s obsession with attention has come at the expense of what actually drives brand growth: memory.
The partnership reflects how sports venues are becoming tech-enabled hubs where energy management and fan experience ...
The company outlined a series of AI-focused platform updates at Google Marketing Live 2026 to support campaign performance, ...
Adidas is building a FIFA World Cup 26 "Home of Soccer" brand hub at Toronto's Stackt Market, as brands ramp up experiential ...
(Images: Air Transat) Air Transat is using contextual OOH to insert itself into growing fan frustration around World Cup ticket prices, with a campaign designed to feel less like sponsorship marketing ...
The latest AdEase report shows that Rona was the most active advertiser during the week of May 11 to 17, recording 5,788 ...
The unit is bringing Canadian advertisers into earlier content development across creator, sports and entertainment-commerce ...
Sarah Thompson explores how AI-driven media saturation could reshape the relationship between brands, consumers and attention ...