New research shows when to mention a direct competitor in your marketing—and when to avoid it. Sign up for HBR Executive Agenda - for insights you need to steer your business now. Only available to ...

Social media was supposed to usher in a golden age of branding. But things didn’t turn out that way. Marketers originally thought that Facebook, YouTube, and Twitter would let them bypass ...

The advice show for workplace dilemmas. We take your questions and offer a better way forward.

Real-life coaching sessions with leaders working to overcome professional challenges. Muriel Wilkins is an executive coach with a strong track record of helping CEOs and senior leaders get through ...

Reprint: R1409C The author, a strategy and international-business professor at Harvard Business School, has come to a conclusion that may surprise you: Trying to apply management practices ...

Reprint: R0711C Many executives are surprised when previously successful leadership approaches fail in new situations, but different contexts call for different kinds of responses. Before ...

Companies are pouring millions into “digital transformation” initiatives — but a high percentage of those fail to pay off. That’s because companies put the cart before the horse, focusing ...

Karim Lakhani is a professor at Harvard Business School who specializes in workplace technology and particularly AI. He’s done pioneering work in identifying how digital transformation has ...

As a new leader, learning to make good decisions without hesitation and procrastination is a capability that can set you apart from your peers. While others vacillate on tricky choices, your team ...

Cross-border flows plummeted in 2020 as the Covid-19 pandemic swept the world, reinforcing doubts about the future of globalization. As we move into 2021, the latest data paint a clearer — and ...

The average adult makes 33,000 to 35,000 total decisions each day. Many of these happen automatically and simultaneously through the information we’ve subconsciously stored about what is “good ...

Do you have a hard time voicing your thoughts at work even when you want to? You’re not alone. The important thing to remember is that your lack of confidence is not an inherent flaw, and these ...