Cracker Barrel said its new logo is aimed at creating "an enhanced brand look." Some customers aren't happy. What do you ...

Erik Russell, a former Cracker Barrel employee who now works as a brand designer, said the company committed "one of the ...

As roadside restaurant chain strips away distinctive decor, backlash emerges against a future that’s trending toward drab, ...

A Cracker Barrel store's picture is going viral on X. The image was shared by the user (@bankertobuilder), who claimed that ...

After Cracker Barrel announced it would be updating its restaurant and logo, the chain saw an almost $10 drop in stock in one ...

Cracker Barrel’s recent logo redesign has sparked a heated debate, with many critics quick to call it just another example of “woke” branding. The company removed its iconic barrel and chair-sitting ...

The stock of Cracker Barrel Old Country Store, Inc , tanked in the wake of its new logo redesign, which has prompted ...

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not ...

The logo change accompanies the launch of Cracker Barrel's fall campaign, "All the More," which features a partnership with ...

Actually this change isn’t entirely new, but it’s seemingly flown under the radar until now. But a few months ago, Cracker Barrel quietly made a change to their iconic peg game that’s found on every ...

Try telling that to the stockholders. Right after the logo change announcement was made, Cracker Barrel’s stock saw a nasty 14% drop, something to the tune of $100 million in value. It’s since ...

Restaurant chain Cracker Barrel changed its logo this week, drawing criticism and causing a decline in its stock value.