CEO Julie Felss Masino defends Cracker Barrel's controversial rebranding efforts amid widespread social media criticism ...

The stock of Cracker Barrel Old Country Store, Inc , tanked in the wake of its new logo redesign, which has prompted ...

After Cracker Barrel announced it would be updating its restaurant and logo, the chain saw an almost $10 drop in stock in one ...

The rebrand comes with a $700 million dollar price tag, including new commercials, restaurant redesigns, and updated menu ...

Cracker Barrel’s modern makeover doesn’t stop with redoing its restaurants. It’s dropping the barrel and the man from its ...

While Cracker Barrel CEO Julie Felss Masino dismissed the public anger over the change of the logo of Cracker Barrel, the row ...

Cracker Barrel revealed a new logo among other changes, stirring controversy. Will there be any changes in PA? What we know.

Erik Russell, a former Cracker Barrel employee who now works as a brand designer, said the company committed "one of the ...

Cracker Barrel has unveiled a new text-only logo for the first time in 48 years, inspired by its original design and classic ...

Following the logo reveal and backlash, Cracker Barrel stock dropped 7.2% on August 21, 2025. This amounted to a $94 million ...

Shares of Cracker Barrel fell $4.22, or 7.2%, to $54.80 in Thursday trading, shedding $94 million in market value. The stock ...