or the viral “city walk” fitness trend are often centered around Chinese culture and locations, specifically. Users like Feng alsouses Xiaohongshu for traditional Chinese cultural knowledge.

To reverse the slump in sales, high-end brands are allowing media-savvy staff to create social content in the hope it engages ...

In 2023, Uniqlo once again partnered with Toray Industries to develop “Pufftech,” hoping to replicate the success of Ultra Light Down. Pufftech, made from ultra fine hollow fibers, was initially ...

InfluChina, a leading influencer marketing agency specializing in connecting foreign brands with Chinese influencers, announces a significant ...

As the platform gains traction, its role in shaping cross-border tourism trends could be transformative ... domestically known as Xiaohongshu, made global headlines last week as it topped ...

RedNote will need to invest in creating a multilingual interface with features that serve international users, as well as ...

He made his unofficial debut at Paris Haute Couture Fashion Week last June, but his growing social media presence - 5.5 ...

Gvishiani, 33, is applying what he calls his “branding mania” to building his popular Instagram page Style Not Com from an outsider’s take on fashion news into a fledgling ... s loose version of ...

Rednote skyrocketed in popularity after a potential ban on TikTok was announced. Now Australian politicians on all sides are flocking to it.

As the manager of Xing'ao Entertainment, Zhang Zhe has witnessed firsthand the rapid rise of the concert and live performance industry in China. With an annual schedule of 40 to 50 events, the company ...