A recent video from creator couple Matthew and Paul for Walmart hooked viewers and landed in the top 1% of all TikTok ads, according to CreatorIQ. How to make a successful TikTok ad: New data ...

TikTok has partnered with Visa to launch a new initiative aimed at empowering small and medium-sized businesses (SMBs) across ...

Whether you are trying to grow your TikTok page, promote a new song, or sell your products, in 2025, TikTok Live isn’t just a feature -- it’s a powerhouse marketing tool. With over 1.8 billion active ...

Meta announced on Monday that it will allow ads in WhatsApp. Shares of the company are up 20% year-to-date. TikTok, too, is revamping its Symphony ad product, which was unveiled last year.

TikTok ads may soon contain AI-generated avatars of your favorite creators. TikTok is expanding its Symphony ad suite with AI dubbing tools and avatars based on paid actors and creators.

No one likes to see ads, but this is one of the ways social media platforms can monetize the services they provide.

The popular video app, which could be banned in the United States next month if it is not sold to a non-Chinese owner, is portraying itself as a savior of Americans and a champion of small ...