More than half of all ads on Meta's Instagram ran in the service's short-form video product Reels in 2025, up from 35% in 2024, according to data from market intelligence firm Sensor Tower. The shift ...

A French-based company, REEL USA Corp., has opened its first U.S. manufacturing facility in Springfield, Illinois. The new plant will produce large-scale industrial cranes for the energy sector.

In brief: After years of experimentation and algorithmic fine-tuning, Reels has emerged as Meta's most promising growth engine. For a company that spent years trying to catch up to TikTok, the next ...

Meta’s Reels has become a $50 billion business. Above is the launch video for the product from 2020. META Meta Platforms Chief Executive Mark Zuckerberg announced on an October earnings call that ...

Instagram is making the jump from mobile devices to the living-room TV for the first time — a bid to ratchet up viewing of short-form Reels, by taking videos to the biggest screen in the house. The ...

Instagram's VP of product Tessa Lyons tells THR that the Meta-owned tech giant is betting that a TV app will be quickly embraced by consumers. By Alex Weprin Senior Editor The battle for the future of ...

Short‑form video content has become the battleground for creators seeking audience attention, and the competition between Instagram Reels and TikTok stands out among the rest. With user attention ...

Meta is rolling out some serious changes to Facebook Reels to make the experience more like Instagram Reels. First of all, the Reels will now be accompanied by friend bubbles. This shows users which ...

Instagram and TikTok’s apps might look even more similar before long. Instagram just announced a test rolling out to “a small group of people“ that makes Reels the default tab view when you launch the ...

This is read by an automated voice. Please report any issues or inconsistencies here. The iconic Reel Inn seafood restaurant, destroyed in January’s Palisades fire, may rebuild with California State ...

Matthew Kang is a correspondent for Eater. Previously, he was the lead editor of Eater’s Southern California/Southwest region. He has covered dining, restaurants, food culture, and nightlife in Los ...

Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers lifestyle tech for Forbes. After years of dismissing the idea, Meta has finally launched an Instagram app ...