Frida, the babycare brand, has been accused of orchestrating a marketing campaign using sexually suggestive slogans to advertise its products.

(TNND) — A popular babycare brand is facing backlash after photos shared on social media appeared to show the company using phrases for a marketing campaign that were deemed inappropriate.

Popular baby care brand FridaBaby is currently under fire after old ads and packaging resurfaced on social media.

With food-grade fragrances, sensitive-skin formulas, and accessible prices, the brand has quietly become a staple in our ...