Marketing Strategy - It's hard to do great marketing without a clear plan. Unfortunately, many marketing plans simply don't work very well; they add little value and end up on a shelf, collecting ...

Given the erratic nature of Trump’s tariffs, marketers need to be prepared and have a scenario and a strategy for each future ...

As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set them apart.

Level up your ChatGPT skills with these 5 powerful prompts designed to help you craft better, more advanced and nuanced ...

Discover how Alicia Layfield transformed networking into meaningful impact by building community through marketing, design, and in-person connection on PQ: Conversations That Build Equity.

While you can’t control President Trump’s second term, you can control how you respond to it by learning to work with ...

With most marketers reporting their function doesn’t have influence over pricing, the profession risks doing itself a ...

Marketing leaders shared how their brands are leveraging AI to enhance consumer connections during BI's CMO Insider breakfast at Cannes Lions.

One of the main risks associated with credit cards is running up high APR charges. When you remove that risk, it might be ...

Your 2025 Marketing Playbook — with 33 unique real estate marketing ideas to help you get more clients, listings & closed deals in 2025.

For a financial seminar to be a success, it needs to be compelling, and give prospects a reason to reach out to you afterward to continue the conversation. If you need some inspiration, here are 35 ...

Among UK grocery giant Sainsbury’s six strategic priorities in its three year Next Level plan, two stand out - scaling ...