Retargeting, or remarketing, is the creation of marketing and advertising campaigns designed to hook prior visitors who leave ...

Netflix Inc. said 70 million viewers are watching its shows with advertising every month, nearly double the total from ...

Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

The Australian Competition and Consumer Commission (ACCC) is “putting businesses on notice”, saying that it is focusing in on ...

Artificial intelligence is helping marketers keep up with the rapid pace of change in the advertising industry, allowing them ...

Alison Technologies Ltd (Alison.ai), a trailblazer in creative AI solutions for advertising, today announced the successful ...

It is not new that the digital saturation and consumer scepticism in the advertising world are at an all-time high. With ...

Amazon.com Inc. is closing Freevee, the free-to-watch, advertising-supported streaming service, folding it into the ...

Netflix is marking the two-year anniversary of its entry into advertising by revealing its ad tier now reaches 70 million ...

We will significantly reduce the price of Subscription for no ads, and offer people in the EU an additional new choice to use ...

Though Election Day is past, swing-state advertising isn’t. A new ad hit Pennsylvania airwaves Tuesday calling on three-term ...