Advertising campaigns that consistently use distinctive brand assets such as logos, jingles and mascots are significantly more effective at building brand ...
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#BizTrends2026 | M&C Saatchi Abel’s Zanele Kabane: How nostalgia is shaping modern creativity
They say, “You need to know where you’re from to know where you’re going.” But what if I told you that where you’re from is exactly where you’re going? Now I know I sound like a cryptic character from ...
The creator of the viral Hidden Valley Ranch jingle, Alandria Killian (aka @Langguini on TikTok) is officially teaming up ...
OPINION: Columnist Bob LaBrant argues Michigan’s citizen-only voting amendment would deter registration, noting dark money funding behind the effort.
With the famed jingle, "The best part of wakin’ up is Folgers in your cup," still at its heart, Folgers offers another interpretation, expanding the idea of waking up beyond the realms of beds and ...
Who hasn't heard the now-viral Dr. Pepper jingle on TikTok that catapulted its creator, Romeo Bingham, aka @romeosshow and known to most as Romeo, into overnight internet stardom? In case you didn't ...
Bob LaBrant is a retired political action executive who spent 35 years at the Michigan Chamber of Commerce where he served as Senior Vice President, Political Affairs and General Counsel.
To celebrate Sheryl Crow's diverse and legendary career on her birthday, revisit some of her highlights below.
The Ability Machine is run by a team of creatives with intellectual disabilities. The agency has already completed brand work for Mercedes and Kind.
Jack Smith, who died at 87, was responsible for campaigns including "Fly the Friendly Skies" for United Airlines.
Maybe it's an overplayed song, a childhood song, or a commercial jingle. Whatever it is, you wish it would go away.View Entire Post › ...
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