The AI tools include one-click translations, lip-syncing and new creator metrics. Meta's AI team just rolled out new translation tools to Facebook and Instagram, allowing user-generated content to be converted into other languages on the fly.

Meta has introduced AI voice translation for Reels on Facebook and Instagram to help creators dub content in multiple languages.

However, seeing live AI translation in an Instagram Reel feels a little jarring to many users. In the comments of Mosseri's video, people have raised concerns over Meta's AI tool, including the pitfalls of potential mistranslation and suggesting that AI subtitles could be a better move.