Microsoft appears to have made a surprise and unexpected change to its Xbox controllers that fans will want to take note of.

Microsoft Corp. hired a longtime video-game industry analyst to help turn around its Xbox division.

Xbox has hired Matthew Ball, a video game analyst best known for his popular annual state of video gaming report, as its new ...

The recently announced Xbox Player Voice program is already resulting in key changes to Xbox Series X/S (and older) consoles.

Matthew Ball is the new chief strategy officer for Xbox ahead of Project Helix.

Xbox CEO Asha Sharma has appointed industry analyst Matthew Ball as Chief Strategy Officer to revitalize Microsoft's console business. Ball, a known figure for his "State of Video Gaming" report, aims ...

They might take comfort, then, in Xbox’s new chief strategy officer’s belief that console gaming remains “important, durable, and still growing.” That was a sentiment Matthew Ball shared with ...

And, as it turns out, that's by far the most-watched livestream ever to be hosted by Xbox on YouTube. The next-best effort ...

If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. After five years between games, the sixth main “Horizon” ...

Take-Two boss Strauss Zelnick acknowledges "economic challenges" people are facing amid the rising cost of console gaming, ...

As the month continues, Xbox has just announced the second wave of games coming to Xbox Game Pass for May 2026, with Luna ...

The second wave of new arrivals to Xbox Game Pass has been announced for May 2026, and following hot on the heels of big ...