Measuring awareness, consideration, conversion, and loyalty reveals how brand marketing drives real business outcomes.

As part of our Data for Drummies guide, Google’s Adam Taylor and Jellyfish’s Luisa Del Maschio break down how to responsibly restore consented conversion data that would otherwise be lost due to ...

The Earth is round, that is an immutable fact, no use debating. Fascism is a historically proven corrosive force, no use ...

Google’s dark web report scans the dark web to check if your Gmail is leaked online. Find out how it works, and why it’s only ...

This week, a federal jury in California found Google liable on two counts of privacy violations for continuing to collect the data of millions of users who had turned off a data tracking setting in ...

A US federal court has told Google to pay $425m (£316.3m) for breaching users' privacy by collecting data from millions of ...

You can’t go online without interacting with Google in some way. And while we pretty much all know by now that the tech titan makes money from advertising, you might not know the scale of that revenue ...

The global Social Media Analytics Market is expected to increase from USD 4.8 billion in 2023 to USD 14.6 billion by 2028, ...

The Undergraduate Student Government senate unanimously approved a bill that would amend the funding department guidelines for the 2025-26 academic year at Tuesday night’s senate meeting. The bill ...

A Guide to Help Readers Take Control of Their Newsfeed A new way to shape your news experience — Google’s Preferred Sources ...