Rethinking the funnel with LLM tracking analytics

As customer journeys migrate into LLMs, you need new ways to track behavior. Here’s how LLM tracking tools approach the ...
Forbes

How To Use AI For Data Analysis: A Step-By-Step Guide

Leveraging AI to help analyze and visualize data gathered from a variety of data sets enables data-driven insights and fast analysis without the high costs of talent and technology. In today's ...
Demand Gen Report

AI’s Role in Optimizing the Marketing Funnel

The traditional marketing funnel, which guides customers from awareness to advocacy, has long relied on a mix of data-driven insights and human intuition. However, the rise of digital touch points and ...
AOL

Funnel closes $47M Series B to prepare marketing data for better reporting and analysis

Funnel, the Stockholm-based startup that offers technology to help businesses prepare -- or make "business-ready" -- their marketing data for better reporting and analysis, has closed $47 million in ...