India's new Digital Personal Data Protection Act is reshaping how retailers manage customer data, particularly mobile numbers ...

Ongoing drama surrounding changes to Carnival’s loyalty program has some of us wondering why more cruisers don’t try ...

Generally, the companies that make this list fall into two categories—big, established corporations that use their size as a force for good; and startups that have built their whole business models ...

Chewy has done an excellent job capturing the wallets of pet owners. The autoship and membership programs are a leading indicator of loyalty among customer. Chewy's leadership has indicated the ...

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CMG's loyalty push, from "Summer of Extras" to AI-powered journeys, is reshaping traffic and engagement across its 40M-member ...

Discover how apprenticeships boost retention, cut costs, and create career pathways. The model delivers both immediate ...

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Virgin Australia has gone one better than rival Qantas, announcing members of its Velocity rewards program can now use their ...

Customers and investors alike have punished Myer for its year of middling sales, higher costs and competition, and an ongoing ...

The IndiGo IDFC FIRST Bank Credit Card is a good choice for frequent IndiGo flyers to accumulate and redeem BluChips and ...

Virality may not always deliver the sustained impact brands need to build lasting connections with their audiences.