The Justice Department gets a second chance to force a breakup of Alphabet Inc.’s Google on Monday as it heads to court ...

Is a divestiture of Google’s publisher ad server and ad exchange products necessary – or impossible? During day two of the ...

Automation can drive PPC growth, but without human guardrails, it chases cheap wins instead of business outcomes.

The financial services industry is an extremely competitive vertical for digital advertising, as banks, insurers, investment ...

The U.S. Department of Justice, which filed the case against the company, is trying to convince the court to force Google to sell its advertising exchange, AdX. Google, which had already considered ...

Google is incorporating its Gemini AI model throughout the Chrome browser, just two weeks after dodging an antitrust case ...

Here's how AI and local marketing together are helping entrepreneurs compete with and even outperform big brands.

For all the hype - and endless declarations that AI is the “future of advertising” - it has yet to deliver real ad dollars.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google AI Mode travel features seems to have expanded.

Beyond Veo, YouTube’s conversational AI tool, Ask Studio, will soon give U.S. creators feedback and analytics on their ...

Now that it's looking like Chrome will remain in the Google fold, the browser is undergoing a Gemini-infused rebirth. Google ...

A new artificial intelligence feature is designed to help advertisers and agencies find and connect with relevant creators ...