Makeup isn’t just about looks — it’s about expression. Learn how to enhance your natural beauty with expert advice and ...

Discover 15 fashion rules women over 60 follow to look effortlessly elegant. Timeless style, smart pairings, and key wardrobe ...

These shoulder-length hairstyles are the perfect solution for women over 60, as they require very little maintenance and are ...

There’s something quietly powerful about reaching your 60s and realizing that beauty looks, and feels, different now. It’s softer, more confident, and far less concerned with what anyone else thinks.

After watching hundreds of wealthy women at farmers markets every Saturday, I finally cracked the code on why some gray hair looks like a million bucks while others just look tired.

Laura Geller has made a name for herself over the years by creating makeup for real, mature women—and part of that means helping women understand how to look their best at every age. The 68-year-old ...

If anything, the women I admire most in their sixties and beyond look pulled together without trying. The secret is not a ...

Read on for the best short hairstyles for women over 70 with glasses and how to make each one work for you. Related:The 6 Best Hairstyles for Women Over 50 With Glasses, According to a Celebrity ...

Just like our skin, our hair evolves with age and needs more attentive and specialized care as we get older. From the age of 60 onwards, we notice that our ...

These picks will save you from wrapping up yet another gift card.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Not sure what to buy someone for a special occasion? We curated the 50 best gifts for any occasion, from kitchen appliances ...