Suffice to say that Fevicol ads are timeless. Since their debut on television in 1997, Fevicol has not only entertained but also nudged us to bring out our own version of the ad. If you are one of ...

Pidilite Industries has unveiled its new digital campaign (DVC) for Fevicol "Glue Drops" – a drop adhesive that promises to redefine the way you decorate and adhere things. The campaign showcases the ...

Adhesive maker Pidilite Group, which owns popular brands like Fevicol, Dr. Fixit etc, India focused private equity fund Evolvence India Fund and New York-based investment firm FJ Labs have led a $30 ...

What was the thought behind the Fevicol Glue Drops campaign? ‘Glue Drops’ is another product from Pidilite. By introducing Fevicol Glue Drops, we aim to transform the way individuals perceive ...

Think back to your childhood - the days of art and crafts, DIY and school projects and what you might remember is experience of the glue sticking to your fingers, the unmistakable smell, peeling it ...

Adhesive brand Fevicol has used the daylight robbery at Paris's Louvre Museum, where thieves stole jewels worth nearly Rs 896 crore, to advertise its glue. The brand shared an image of an emerald ...

The Louvre Museum in Paris has become the focus of global attention after a daring daylight robbery that shocked the world. Fevicol, known for its iconic ads, has responded in its signature style. On ...