Contributor Content Augmented Reality (AR) is rapidly becoming more accessible and more popular across industries, but the immersive technology lacks traditional avenues for engagement and ...

For someone who knows how to use the tool, which requires minimal training, and who has an idea of what they want to create, augmented reality use cases can be generated in a matter of minutes.

Augmented reality is another transformative technology reshaping the marketing landscape in 2024. By superimposing digital elements onto the physical world, AR enables brands to create immersive ...