In a new move blending gaming and commerce, Sam’s Club, a subsidiary of Walmart, has launched an integration with Roblox that allows players to unlock real-world deals through gameplay.

Walmart is now launching a new interactive initiative within the virtual gaming world that invites players to unlock real-world membership deals for its subsidiary, Sam's Club.

American Eagle Launches New ‘Members Always’ Club Within Roblox Earlier this month, the AE brand debuted a metaverse adaptation of its Spring 2022 campaign, which is now being expanded even ...