LUBBOCK, Texas — An outbreak of measles has struck the South Plains region of Texas, with 90 cases reported since late January, according to the Texas Department of State Health Services (DSHS).

The U.S. declared measles eliminated in 2000 "thanks to a very high percentage of people receiving the safe and effective measles, mumps, and rubella vaccine," the CDC said, but now U.S. coverage among children of kindergarten age is below the 95 percent coverage target, which creates a higher risk for outbreaks of the virus.