Starbucks, Brian Niccol
Brian Niccol was hired to turn the company around. He’ll have a better chance the more time he pledges to be in Seattle.
Starbucks' new CEO, Brian Niccol, took over in September. The company's former CEO, Howard Schultz, believes in his successor ...
Starbucks’ new strategies are rooted in the same foundational principles that helped the company succeed internationally.
Wall Street applauded when Starbucks Corp. named Brian Niccol to head a rebound effort. Three months later, the cheers are ...
New Starbucks CEO Brian Niccol on Wednesday detailed his plan to revive the coffee chain. A central theme: He wants Starbucks ...
Starbucks revealed the date it will hold Red Cup Day this year: Thursday, Nov. 14, according to the popular coffee house ...
The customer is always right” is a credo that is often used and applies especially to consumer-facing businesses like Starbucks ...
Starbucks (NASDAQ: SBUX) dominates the retail coffee industry ... These aren't encouraging trends. Brian Niccol, ...
“Starbucks used to have an energy around it,” Sharon Zackfia, an analyst at William Blair & Co., an investment bank and ...
Redburn Atlantic’s Edward Lewis downgrades coffee-shop giant after new Chief Executive Brian Niccol unveils his “Back to ...
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