In the currently war-torn Ukraine, her tourism slogan reads, “It’s all about U!”; in Russia, it is, “Reveal your own Russia”, as if to entice the world to unveil the secrets of this ...

“It’s something that ‘It’s more fun in the Philippines’ captures succinctly — set alongside the one image of the Philippine map using the strands of a weaved banig, which also became a clear symbol of ...

The marketing ploy launched last weekend on social media and radio and was designed to encourageAustralians – the country’s biggest tourism market – to visit.. But the advert, which cost ...

Tourism Secretary Christina Garcia Frasco led the launch of the new slogan “Love the Philippines,” describing it as the country’s “love letter to the world.” ...

The New Zealand government recently announced a new slogan to attract visitors to the country - ‘Everyone must go!' - as part of a new £227,000 campaign.

Europe faces over tourism challenges as record visitor numbers strain local resources. Countries are implementing measures to ...

I think I was still in college when the Department of Tourism launched their slogan "It's more fun in the Philippines". We were up against mind-boggling slogans such as "Malaysia, Truly Asia," and ...

One June 27, a new tourism slogan, “Love the Philippines”, was launched by the Department of Tourism (DoT). As is customary, debates on its appropriateness raged on. Advocates say that it is ...

Gov. Josh Shapiro unveils new tourism slogan for Pennsylvania. ... “We want to show the rest of the world that Pennsylvania is indeed the great American getaway,” the governor said.