A new report by marketing management and pitch consultancy TrinityP3 has highlighted how many marketers, or their procurement teams, are asking too much of their agencies in pitches or casting too ...

TrinityP3 has rebuilt its Agency Register, adding an AI search tool aimed at helping brands and procurement teams find partners faster. Global CEO Darren Woolley told AdNews the update reflects a ...

Global marketing consultancy TrinityP3 is celebrating 20 years in business. Founder and global CEO Darren Woolley says the secret to staying business has been curiosity. “Rather than simply defaulting ...

Darren Woolley’s consultancy TrinityP3 has launched a new AI-powered platform that allows marketers to run their own pitches more efficiently by directly connecting them with agencies that best fit ...

Agencies are being invited to take part in the annual industry report on the pitch process. The TrinityP3 ‘The State of the Pitch’ report launched its inaugural report earlier this year, surveying ...

Australian marketers, or their procurement teams, are asking too much of agencies in pitches, according to new research by marketing management and pitch consultancy TrinityP3. The inaugural report, ...

While marketing has evolved dramatically in recent years, the pitching process has largely remained unchanged. TrinityP3 is now looking to change that with the launch of BetterPitch - a new framework ...

Australian marketers and procurement teams have been handed a D+ score by agencies in TrinityP3’s latest State of the Pitch report, with overall satisfaction around pitch processes falling for the ...

Australian-based marketing consultancy TrinityP3 has agreed a deal which takes it come closer to achieving a global footprint. TrinityP3 has signed a joint venture agreement with Zurich-based Prospire ...

It can be rare in a marketing forum to hear anyone suggesting that procurement is leading innovation and action. But a recent exercise undertaken by TrinityP3 has shown that for all the talk about ...

Agencies from New Zealand and Australia have rated the pitch process. TrinityP3 Global’s Darren Woolley explains the findings and welcomes more clients to commit to change. Everyone in advertising ...

The joint venture sees the Asia Pacific firm, which was originally founded in Australia in 2000 by Darren Woolley, expand its operations to Europe, in addition to the offices it already has in ...