Currys’ TikTok videos now deliver better ROI than paid advertising – here’s the strategy
Colleagues jumping on TikTok trends might seem like fun and games, but for the electronics retailer, it’s critical to its ...
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What’s the ‘Here I Am’ trend on TikTok? Camp Rock trend goes viral
TikTok ‘s viral ‘Here I Am’ trend, takes inspiration from Camp Rock and the iconic performance by Peggy (played by Jasmine ...
TikTok ad spend resumes—but brands are hesitant after shutdown
On Thursday, traffic coming from TikTok ads, tracked through e-commerce marketing platform MikMak, reached as high as 16%, ...
TikTok, Title IX uncertainty will have huge impact on female athletes
TikTok. Love it or hate it, the app has been the centerpiece of the latest news cycle, as sports, politics, and pop culture collided once again–even if the app went dark on Saturday. Users opening ...
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Supreme Court upholds Tik Tok ban
The U.S. Supreme Court today upheld congress's ban on Tik Tok, weighting national security fears over the free speech interests of the video ... BOING BUT NOT THE ADS? CLICK HERE TO GO AD-FREE!