Collagen masks have been rising in popularity with beauty influencers crediting their seemingly perfect skin to the various ...

AI-generated influencers and fake storytime videos are being used to push unproven supplements and beauty products on ...

Influencer-led beauty brands are popping up everywhere, and the one person everyone was waiting to make her move has finally ...

CRAZY, crazy, crazy,” says acclaimed make-up artist Mitchell Halliday, when he describes how it felt to become the first ...

TikTok is filled with countless viral videos of beauty products, but are they any good? We round up the TikTok-famous products you should actually try. Alongside mind-blowing food hacks and ...

Suitable for those looking to achieve that glass skin, this one-day one-mask solution is a great way to hydrate your skin.

TL;DR: Amazon has launched a TikTok store with deals on viral and best-selling beauty products until March 7. If you're a dedicated follower of beauty videos on TikTok, you've probably come across ...

The viral hair growth oil often causes mass sell-outs on the Amazon site. Thankfully, the beauty buy has just been restocked – and it's on sale. Retailing at £8.50/ $9.84 on Amazon ...

Mallows Beauty sells its products from a small room in Llantrisant, south Wales, via TikTok A small room, decorated for a TikTok audience, allows the team behind Mallows Beauty to sell products ...