The iconic ‘Lymon’ is back. If you’ve ever cracked open an ice-cold Sprite on a hot summer day, or taken a sip of the soda ...

With its new ethos, the soft drink brand will unify its global expression under one platform that includes a refreshed logo and visual identity.

The initiative brings together a refreshed visual identity, a new sonic signature, and a broader set of cultural partnerships ...

The design teams at forpeople and Coca-Cola have refined the soft drink’s visual style, guided by its new tagline and brand ...

The Coca-Cola company announced that Sprite will stop using its famous green bottle and switch to clear plastic beginning in August. The change in look, ironically, is part of a push by the soft drink ...