Advertising legend Rory Sutherland admits he once dismissed podcasting as a fad, even after meeting the journalist who coined the word. What Happened: "I remember thinking this will never take off," ...
Capitalism is “unbelievably tedious” and needs to be rebranded in order for people to fight for its survival by the end of Donald Trump’s second US administration, marketing veteran Rory Sutherland ...
One of the most memorable lines I’ve heard recently was WPP’s chief technology officer, Stephan Pretorius, describing the behavioral science super-agent in WPP’s new Agent Hub as “effectively Rory’s ...