Achieve intense graphic eyes with this easy-to-apply liquid liner that boasts 24 hours of waterproof wear while still being easy to remove. How it works A ball-tip applicator allows for a more even ...

Are we over holographic beauty yet? Abso-freaking-lutely not. Holographic beauty has predominantly been incorporated into nails and highlighters, until now. Today we can exclusively reveal Rimmel's ...

Rimmel London is joining the likes of CoverGirl, Garnier, Charlotte Tilbury, and The Body Shop as a 100 percent cruelty free beauty brand. Now, each and every Rimmel London product — from nail ...

This was the year of many things, but beauty junkies will remember it for giving us an abundance of contour stick products. First there was KKW Beauty's launch, then Fenty Beauty's Match Stix, and now ...

Ever since my teenage years, I’ve been a devoted user of liquid eyeliner. At one point, I wouldn’t be seen outside of the house without it – flicks became a part of my identity. For over a decade now ...

How cool does model Georgia May Jagger look in the stylish behind-the-scenes video (below) of her latest campaign for Rimmel London? The monochromatic 60s eye is a classic makeup move, but one that's ...

Coty Inc. is carrying out a strategic review of its mass color cosmetics business, as well as its operations in Brazil. The strategic review will focus on Coty's $1.2 billion revenue mass color ...