I was thus deeply disturbed when a friend leveled a serious charge against the public relations professional’s own script—specifically, that he ripped his core premise straight from a viral 2014 tweet ...
Justine Tello shares the lessons she learned from leaving public relations for teaching, then pivoting to running a small business with her spouse.
April coined the term “Trust Relations” to describe a new approach to public relations, then founded the virtual firm Trust Relations. Once a futuristic and aspirational idea, today artificial ...
When asked to predict 2025 trends for the public relations industry, San Diego PR veteran Joice Truban Curry says to watch for how social media influencers and artificial intelligence will shape PR ...
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Building bridges & navigating polarisation: A PR professional’s call to tell the stories that matter
As we celebrate World PR Day 2025 with its theme ‘Building Bridges & Navigating Polarisation’, I find myself reflecting on a hard truth: we have become experts at building bridges between brands and ...
The longer I practice public relations, the more I notice a set of traits settling into my reflexes: a sceptical edge, a ...
There is no one ‘smoking gun’ for identifying fake experts, says Alex Cassidy, founder of NeoMam studies, which worked with ...
PRCAI relaunches its popular Accreditation in Public Relations certification to test, certify and validate high-quality young ...
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