Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

PPC ads come in many shapes and sizes. Here's an overview of the major PPC ad formats available across Google Ads and Microsoft Ads. PPC ads come in many shapes and sizes. They also change frequently, ...

PPC lives up to its name. It’s an online advertising strategy in which you only pay when people click on your ad. It’s often considered the “go to” method for online advertisers because they don’t ...

Are you getting a suitable ROI on your PPC (pay-per-click) advertising campaigns? Have you noticed your conversion rates are continually going up? If you answered no to either of these questions, you ...

Opinions expressed by Entrepreneur contributors are their own. Pay-per-click (PPC) advertising can be an effective way to drive traffic to your website quickly, but small businesses too often make ...

When you are an affiliate, running after making a sale with many competitor affiliates is not easy. Apart from valuable content, you need to rely a lot on your advertising strategy. This is when ...

This post was sponsored by Redesign.co. The opinions expressed in this article are the sponsor’s own. Tired of overspending on PPC tools that provide more than you need? It’s time to get back to the ...