Marketing plans are an extension of your business's vision. If your company exists to offer the best product available, your marketing plan is the vehicle that will drive you toward that goal. The ...

Don't miss a MarketingProfs podcast, subscribe to our free newsletter! I saw Nancy speak at the World Domination Summit in Portland, Oregon, and invited her to Marketing Smarts to share her secrets ...

There are many presentation worst practices well-documented on the Internet, especially concerning the use of PowerPoint slides. However, a top five worst practice employed by some marketing ...

On January 11, the staff of the SEC’s Division of Investment Management (the “Staff”) released new guidance with respect to the current version of Rule 206(4)-1, adopted under the U.S. Investment ...

You will deepen your understanding of marketing management through exposure to real-world marketing challenges, the latest digital media and platforms, and developing ...