The gist of the theory is this: the colors used in the logo offer clues to which teams will be in the game. For a long time, ...

From top to bottom, the logo had the Lombardi Trophy, Cowboys Stadium, a bar that read “Super Bowl” and the Roman numerals for 45. The logo was the first of its kind, as no other Super Bowl ...

When the Kansas City Chiefs and Philadelphia Eagles square off Sunday, it'll mark the fourth straight season in which the colors of the Super Bowl logo happens ... "Welcome to Las Vegas" sign.

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look ...