There are lots of reasons that logos evolve. We take a look at Snap-on's evolving branding and how the visual changes reflect ...

Is your real estate logo “good enough” for your brand? Before you answer, consider this: Your logo speaks for you when you’re not in the room. What is it saying about you? What should it say about you ...

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

The Superman logo is one of the most instantly recognizable symbols in the world. Yet, even the most dedicated Man of Steel ...

SALT LAKE CITY — The new Utah Jazz look pays homage to the iconic 90s mountain logo and colors. FOX 13 News sat down with the man behind that iconic look to learn about his process as he created what ...

When you get a spontaneous call from the president of Nintendo of America, you don’t ask too many questions. You just take the call. That’s the advice that was given to designer Chris Maple by a ...

The best MLB logos are extremely important to baseball fans, and for good reason. These logos are are visual representations of tradition, history and the spirit of the game. As such, they have the ...

Apple has one of the most iconic, recognizable logos. It's a simple shape of an apple with a stem and a bite taken from the right side. But it didn't start that way. Apple's logo has undergone several ...

Jerry West, "The Logo," died on Wednesday. For over 50 years, West's silhouette has been the defining image of the NBA, but the story behind the clean red, white and blue logo we all know is a lot ...