If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...
SAN FRANCISCO, August 27, 2025--(BUSINESS WIRE)--Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced the broad availability of its Ad Quality ...
CEO Matthew Bromberg highlighted that Unity exceeded its revenue guidance by $20 million and adjusted EBITDA by $19 million in Q1 2025. The company attributed this to strong performance in both the ...
Mobile game developers and publishers, with hundreds of games and millions of installs, are protesting Unity’s new controversial install-based pricing model by turning off ad monetization services for ...
Unity Software's leadership in game development remains undisputed, as observed in its 51% game engine market share in 2024 despite the ongoing controversies. The reversal in developers' sentiments ...
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