Some of the simplest logos in the world, such as the McDonald's arched "M" or the old "MTV" lettering, are also the most successful and recognizable. When you don't need anything too intricate or ...

My background is working with very well-known brands. About five years ago, I founded an agency with the purpose of taking the tools that we'd developed over the years for big brands and applying them ...

There’s one thing that could make Trump’s ‘Great Healthcare Plan’ perfect ...

Your logo is a visual representation of everything your company stands for. Think of McDonald’s golden arches or the Nike swoosh-these two impressive logos embody these companies well. But many ...

A company’s name and logo can play a huge part in its success, while the simplicity, versatility, and agility of its brand can have an enormous impact on its lifespan. Marrying them together in a way ...

Want to know how to make a logo? Our easy step-by-step guide explores why you need a good logo, and how to create one that honors your brand and engages your target market. You don’t need to be a ...

Most artists and designers (logo creators) begin each project with a rough sketch, whether it's a drawing or just written out notes of what you'd like to include. Giving yourself a brainstorming ...

A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...