The classic tin will retain its original illustration but the rebrand has been rolled across the rest of the product's range The rebranding of Lyle’s Golden Syrup has been derided as “feeble and ...

Lyle’s Golden Syrup is changing its iconic logo for the first time in over 140 years. Since 1883, packaging for the syrup has featured a dead lion surrounded by bees, but the manufacturers have ...

Pancake day after pancake day has rolled around, and jar after jar of sticky, amber Lyle’s golden syrup has passed through my hands. It’s not that I ever ignored its packaging; I liked its forest ...

Lyle’s Golden Syrup has replaced its logo of a dead lion being swarmed by bees with an apparently happier animal and a single bee in its first rebrand since 1883. The product’s green tin and golden ...

Golden syrup is a thick, amber-colored syrup that is similar in color and appearance to maple syrup, but with a consistency closer to honey and a distinct taste of its own. Though sweet, golden syrup ...

Tate & Lyle Sugars, which owns Lyle’s Golden Syrup, have replaced the logo to show a rather abstract lion’s face with a single bee flying around its mane to try and appeal to a “21st-century audience” ...