Kids who could identify golden arches and other junk food logos had higher BMIs than their brand-ignorant peers, researchers found. A study shows that young children who are familiar with unhealthy ...

It's no secret that companies use psychology to influence potential customers. This takes many forms. In Las Vegas, for example, casinos are intentionally designed to be disorienting, thereby subtly ...

Fast-food logos rarely stay the same. Over the decades, each redesign has mirrored shifts in design trends and customer expectations. The updates reveal how these chains want to be recognized—whether ...

This one is my favorite. Look at the two Ts in the middle of the bag—there are two figures sharing chips and dip together. This makes me want to become geometric and join them. Focus on the pink. Do ...

Like it or not, the golden arches of McDonalds are one of the most easily recognised icons of the modern world. The culture they represent is one of instant gratification and saved time, of ready-made ...

Restaurants and fast food joints in a growing number of cities are now required to display calorie counts on their menus. But that’s honestly kind of a downer when you’re craving a juicy burger, and ...

Like it or not, the golden arches of McDonalds are one of the most easily recognised icons of the modern world. The culture they represent is one of instant gratification and saved time, of ready-made ...