Ferrero aims to reach as broad an audience as possible with the multichannel campaign that includes TV commercials, digital activations and influencer partnerships that are more likely to reach ...

The appointment will see the two agencies overseeing through-the-line initiatives covering advertising, brand activation, point-of-sale marketing (POSM), promotions and digital for the two brands ...

Rocher de Massabielle marks the location where the Virgin Mary appeared to St. Bernadette in France. Chocolatier made annual pilgrimages to Lourdes and also organized a visit for his employees. He ...