Once gray hair becomes your new look, it’s smart to optimize it by giving your makeup bag a makeover, too. The most impactful place to start is with your eye shadow. Lighter shades won’t do you as ...

There's a lot of gray area when it comes to how you're "supposed" to do your makeup. Sure, there's plenty of lore around face ...

If you’re looking to make your eyes stand out against gray hair, it’s time to look for shadows that are rich in color and have greater payoffs. That means avoiding selecting tones that are light and ...

Bored with your taupe shadow? Us too. Which is why we’re excited that some of our favorite trendsetters have been rocking other colors lately—specifically, shades of yellow. Yes, yellow. It can be ...

We asked three makeup artists their predictions for makeup trends in 2026, which range from bold, multichrome eyes to bright ...

With the variety of neutral eye shadow shades on the market today, it's easy to fall into a bottomless pit of muted shades in your makeup routine. That's precisely why I wore unconventional eye shadow ...

Learning how to apply makeup seems easy enough, but sometimes, beauty basics can be pretty darn baffling. Luckily, eye shadow isn't as intimidating as it seems, and it can totally transform your ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...