Ferrari’s Electric Future Hits Turbulence
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Ferrari unveiled the Luce, its first fully electric vehicle, as investors reacted sharply to the luxury automaker’s move into EVs.
22hon MSN
‘The market has spoken’: Ferrari shares fall after carmaker unveils first fully electric vehicle
Shares of luxury carmaker Ferrari fell sharply on Tuesday morning, shortly after the company launched its first fully electric vehicle.
Memes mocked the new model, analysts questioned its appeal and investors sold the automaker’s stock. A former Ferrari chairman warned of “the destruction of a legend.”
Electric vehicle stocks are getting a more selective look as investors move past the question of which automaker can sell the most cars.
Ferrari has entered a defining new era with the unveiling of its first fully electric vehicle. However, the brand's debut EV, the Luce, intended to modernise the iconic Italian marque, has sparked more controversy among fans and investors than it has delivered on the promise of a smooth,
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If Ferrari wanted to grab the world's attention with the Luce, its first all-electric car, mission accomplished - even if much of the reaction has been shock and outrage.