The Coors Light Chill Train is back. Coors Light is bringing its iconic chill train out of retirement for the Super Bowl. Viewers haven’t seen the train since it made its 2005 debut. Now, 12 years ...

"I don't want to get to a point where life is boring because I'm taking myself so seriously," LL Cool J tells PEOPLE of starring in Coors Light's 2024 Super Bowl commercial All aboard! LL Cool J is ...

Forbes contributors publish independent expert analyses and insights. Jeff Fedotin covers the Kansas City Chiefs and sports business. Patrick Mahomes’ fourth advertising campaign with Coors Light ...

Forbes contributors publish independent expert analyses and insights. Jeff Fedotin covers the Kansas City Chiefs and sports business. Kansas City Chiefs quarterback Patrick Mahomes debuted his third ...

Coors Light is drafting LL Cool J to help it fight the Super Bowl beer wars. The popular actor and musician makes a grand entrance in Coors Light’s new Super Bowl commercial as the conductor of the ...