Adding another tech tool to its services, Walmart is enabling customers to virtually try on eyewear with augmented reality technology, the retail giant announced Tuesday. Using the Walmart website or ...

Augmented reality tech is nothing new — in fact, it’s been around since 1968 (surprising, right?). And yet, it’s only in recent years that AR has begun to reach its full potential. Advancements in the ...

Walmart is the most recent shopping giant to cash in on virtual reality patents, following popular competitors like Amazon and Target, who have recently implemented augmented reality features to aid ...

Augmented reality is welcoming Walmart shoppers. A Christmas Sleigh Ride AR activation is being featured in nine brand-sponsored aisles throughout 1,000 Walmart locations for the next four weeks. A ...

Adding to its suite of AR and AI-driven digital features, Walmart is deploying generative artificial intelligence to improve its search capabilities, assist shoppers with complex purchases, help ...

L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. At Walmart stores nationwide, ...

The West Chester Walmart is one of 198 training academies that use virtual reality to train Dayton and Cincinnati-area manager and supervisors. Technology gives consumers numerous ways to shop without ...