The report 'Augmented and Virtual Reality in Education Market by offering type (software, hardware, services), device type, ...

However, the ever-evolving retail and marketing landscape calls for innovative strategies to captivate the audience, and augmented reality (AR) stands as a game-changer. AR places the user at the ...

How banks are using augmented reality By Miriam Cross September 27, 2023, 5:26 p.m. EDT 4 Min Read ...

The "Augmented Reality Market Report by Component, Device Types, Application, Region and Company Analysis 2025-2033" report has been added to ResearchAndMark ...

The campaign idea was considered so big, it justified 360° brand marketing support including social media, influencers, events in universities, articles, in-store materials and e-commerce banners.

For brands tired of shoppers seeing their products as static offerings on store shelves, augmented reality has become a tempting marketing tool. Research suggests that these phone-based visual ...

“Experiential marketing in the gaming industry is evolving to include virtual and augmented reality experiences, allowing players to immerse themselves in the game world even before its release ...

A new study suggests that 62 per cent of B2B and B2C marketers are considering using augmented reality technology for their campaigns. However, the majority of them are still unsure about how to use ...

Release Summary Technavio has published a new report on the global mobile augmented reality market for marketing and advertising, which is expected to grow at a CAGR of almost 106% from 2015-2019.

Science journal, Nature has launched its first augmented reality advert for King Abdullah University of Science and Technology (KAUST). Created in partnership with 3D technology company Inition, users ...