For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, and do it in a way that makes ...

"Rethink [your] choice of cola." Pepsi takes major swing at Coca-Cola with latest Super Bowl ad featuring hidden messages: ...

Pepsi has released its Super Bowl ad, "The Choice", featuring a polar bear who chooses Pepsi Zero Sugar over Coke Zero Sugar ...

Pepsi gives the Coke bear the Pepsi Challenge for Super Bowl.

The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" stars a polar bear – long ...

Not only that, but the way they're standing appears to parody a now famous kiss cam moment featuring the now former ...

The top five most popular Super Bowl commercials are rewarding advertisers with buzz, but some may not have done enough to ...

In this op-ed, Jiffi’s head of brand and communications, Paige Hinson, explores how the Super Bowl has become a battleground ...

Google and Pepsi were among the best ads of the Big Game, while Coinbase and ai.com got failing grades, according to one ...

Pepsi has for decades taken pokes at rival Coke in an endless array of commercials, but this time, the youth-skewing cola company really means business. In a new ad slated to air during Super Bowl LX ...