ALMOST TWO WEEKS UNTIL ELECTION DAY. FOR WEEKS, YOU’VE SEEN COUNTLESS POLITICAL ADS FROM BOTH SIDES OF THE AISLE, AND WE’VE HEARD FROM SO MANY VIEWERS. SOME FIND THOSE GRAPHICS, SOME FIND THEM ...

CHANTILLY, Va.—New projections from BIA Advisory Services predict that TV advertising will grow by 3.6% to $21 billion next year, BIA Founder and CEO Tom Buono said. Buono told TVB Forward conference ...

MADISON, Wis. -- In the coming days, you may see a political ad on WISC-TV and other Wisconsin television stations with graphic images. The ad is paid for by the Terry for President campaign. Randall ...

VIP CONTRIBUTOR Lisa Raehsler SEM Strategy Consultant at Big Click Co. Entertainment viewing habits have changed dramatically in recent years, leading search ad platforms to introduce connected TV ...

Google releases its first AI-generated TV ad. This highlights the AI Mode in Search. The company has reportedly used its Veo 3 video-generation model to make the commercial, which is said to be airing ...

Media companies are expecting to see ad spending stabilize in 2025 — and even grow for those platforms with sports and live events, industry executives told CNBC. Even as streaming gobbles up a bigger ...