WWE's first premium live event of the ESPN era is coming early and going head-to-head with its biggest competition.

Wrestlepalooza will run directly opposite All Elite Wrestling's marquee PPV, AEW All Out. Launching a new PPV on the same day as All Out continues WWE's recent pattern of running events opposite the No. 2 U.S. wrestling promotion.

With his retirement tour in its final months, Cena has a match against Logan Paul scheduled for Clash in Paris on August 31. It’s then expected that Cena vs. Brock Lesnar will happen at WWE Wrestlepalooza on September 20.